Is opt-in consent necessary under the GDPR? How do you go about setting up a GDPR opt-in for mobile? In this post we’ll show you step by step, the correct way to set up, and some tools that can help.
Double opt-in is a method of obtaining consent where a user must confirm their subscription or agreement by responding to a confirmation email or clicking a confirmation link. While double opt-in is not a requirement of GDPR, it can provide additional evidence that consent has been obtained and can help demonstrate that the consent was informed, unambiguous, and freely given.
Yes, opt-in consent is necessary for certain processing activities carried out by mobile apps. Generally, things like direct email advertising and cookies will require opt-in consent. These two scenarios will require different tools to help you comply.
We’ll start with email consent forms first, but you can click here to jump to the section on cookies.
Try our Newsletter Opt-in Booster 👉 it adds a customizable signup form to your site, allowing you to collect and manage consent through a double opt-in process for a more engaged and responsive audience.
Activate nowUnder the GDPR, your users that you sign up to your mailing list should have the following:
Under the GDPR you should have the following:
Here’s how to collect opt in consent for cookies on mobile apps:
The banner should:
To get a more detailed understanding of the law that governs cookie consent and read answers to frequent questions around this topic, check out this article:
Because informed opt-in or prior consent is required under the GDPR and ePrivacy (Cookie Law), you’ll need to make sure that you’ve set up a mechanism that block non-exempt cookies until the user has given consent via an affirmative action such as clicking and “Accept” button.
This is where our Privacy Controls and Cookie Solution comes in. With a few short clicks it lets you:
It’s completely free for up to 25K page views per month (no payment info required for free accounts), with affordable plans available for sites that have more monthly traffic. You can start generating for your mobile site in minutes using the button below or email us at info@iubenda.com to access the Privacy Controls and Cookie Solution mobile SDK (available as a native component for iOS and Android).
