PRIVACY CONTROLS AND COOKIE SOLUTION
Tracker consent management for the CPRA, GDPR and more
Easily generate a fully customizable cookie banner, seamlessly collect consent and implement prior blocking with asynchronous re-activation and honor opt-out preference signals.
Not sure what you need? Getting started guide
Trusted by over 130,000 clients in 100+ countries
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It's a requirement
If your website can be visited by US-based users and processes personal data for targeted advertising, profiling or sharing
The law requires you to
Provide a compliant cookie policy
Display a notice to inform users
Store proofs of your user preferences (for GDPR)
Block non-exempt trackers and cookies until users opt-in (for GDPR)
Block third-party scripts and trackers if users opt-out (for CPRA)
"Is the US covered?"
The US is one of the countries our legal team monitors most closely. Our legal text is modeled after the strictest privacy requirements found in the world like the US's CPRA (CCPA amendment) & CalOPPA, the GDPR and ePrivacy. We also regularly monitor all major global legislations to ensure that our solutions continue to meet necessary requirements.
How to manage cookie consent
1. Customize and embed your cookie notice
Our cookie management solution gives you full control over the look of your cookie banner. You can modify color, dimensions, content, location, add additional elements such as buttons or checkboxes and even modify the cookie banner's behavior.
2. Generate a cookie policy or provide your own
The Privacy Controls and Cookie Solution automatically integrates with your Privacy and Cookie Policies across your website/app, helping you to comply with the GDPR and Cookie Law.
3. Implement prior blocking
With our integrated auto-blocking feature, you can easily block scripts that may install cookies and trackers until user consent is obtained. Additionally, you can configure Google Tag Manager, or use our CMS plugins for WordPress, Magento, Joomla! and PrestaShop for seamless integration.
4. Store proof of user preferences
The Privacy Controls and Cookie Solution allows you to automatically record and store proofs of your users' preferences — as legally required.
Privacy Controls and Cookie Solution, FREE up to 5K monthly page views
Our solution helps you to meet CPRA legal requirements by informing California users of any selling activity upon site visit and allowing these users to opt out. The solution is compatible with opt out preference signals like the GPP & GPC, making it simple to honor opt out requests without manually tagging scripts.
Notify consumers and manage opt-out as required by the CPRA
Notify consumers
The CPRA (CCPA amendment) requires you to display a notice at or before the point of collection which informs consumers of which categories of personal information will be collected and the purposes for the collection.
Manage opt-out
Consumers must also be allowed to opt-out of the sale of their personal information via a "Do not Sell" link. As a business you are therefore also responsible for informing consumers of this option and providing the actual means for opt-out.
Our solution lets you:
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Display a CPRA (CCPA amendment) notice of collection
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Display a "Do Not Sell My Personal Information" (DNSMPI) link in the notice and elsewhere on your site/app thereby supporting opt-out from sale
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Automatically detect and apply the correct standards (including multiple standards) based on location. Our solution allows you to apply both CPRA (CCPA amendment) and GDPR standards to the same users when legally required
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Easily register and automatically pass user preferences like opt-out, to ad vendors who support the IAB CCPA (CPRA) Compliance Framework (like Google and AdRoll)
Features and benefits
Visual configurator
Easily edit the text of our GDPR-ready cookie consent banner, adapt it to the look of your site and even modify its behavior. Our user-friendly configurator also allows you access to advanced customization options.
Google CMP partner
iubenda is officially one of Google’s CMP Partners. Our Cookie Solution seamlessly integrates with Google Consent Mode and Google Tag Manager, making privacy management easier than ever.
Fast and reliable, comes with detailed analytics
Our cookie management solution runs on billions of pageviews per month. It's fast, light and effective, and can be configured for even more speed. It comes with comprehensive consent analytics, so that you can monitor and optimize your consent collection performance, and it runs on a top-notch content delivery network known for its speed and reliability.
SDK for mobile
GDPR, ePrivacy, CPRA (CCPA amendment) and LGPD compliance tailored for publishers
As a registered CMP, we've integrated IAB Europe's industry-standard TCF and CPRA (CCPA amendment) Compliance Framework with our Privacy Controls and Cookie Solution to help publishers comply with the law while meeting industry requirements and maximizing ad revenue.
Visual configurator
Easily edit the text of our GDPR-ready cookie consent banner, adapt it to the look of your site and even modify its behavior. Our user-friendly configurator also allows you access to advanced customization options.
Google CMP partner
iubenda is officially one of Google’s CMP Partners. Our Cookie Solution seamlessly integrates with Google Consent Mode and Google Tag Manager, making privacy management easier than ever.
Fast and reliable, comes with detailed analytics
Our cookie management solution runs on billions of pageviews per month. It's fast, light and effective, and can be configured for even more speed. It comes with comprehensive consent analytics, so that you can monitor and optimize your consent collection performance, and it runs on a top-notch content delivery network known for its speed and reliability.
SDK for mobile
Comply with ePrivacy and GDPR requirements within your app. Our mobile SDK is available as a native component for both iOS and Android, and is fully customizable, allowing you to match the look and style of your app.
GDPR, ePrivacy, CPRA (CCPA amendment) and LGPD compliance tailored for publishers
As a registered CMP, we've integrated IAB Europe's industry-standard TCF and CPRA (CCPA amendment) Compliance Framework with our Privacy Controls and Cookie Solution to help publishers comply with the law while meeting industry requirements and maximizing ad revenue.
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Fully customize the look and behavior of the cookie banner via CSS or through the wizard
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Cookie consent plugins for WordPress, Joomla!, PrestaShop and Magento. PHP class also available
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CPRA and GDPR ready
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Cookie database for automatic prefill of cookies/trackers and their lifetime
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High-speed cookie management solution
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Running on billions of pageviews per month
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Consent analytics
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Stores proof of user preferences
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Optimized for mobile and touch devices
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Integrated with the IAB Transparency and Consent Framework v2.0 (iubenda is a registered CMP)
Learn more -
Google CMP partner — Our Privacy Controls and Cookie Solution seamlessly integrates with Google Consent Mode and Google Tag Manager
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Fully compatible with Google AMP
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Mobile SDK available without limitations
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Easily collect and manage newsletter signups, securing user consent through a double opt-in process.
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Remote configuration — simplifies updates by applying most configurator changes directly to your website without re-embedding code
Consent management for publishers and advertisers
We help you meet both compliance and advertising industry requirements while delivering the best possible ad revenue performance by ensuring that reach via personalized advertising is maximized.
IAB Transparency & Consent Framework (TCF)
Google Consent Mode
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v2.0
Avoid Google TCF Errors. Running Google Ads? The Cookie Solution is fully compatible with Google TCF v2 Requirements. -
v2.0
Customize the list of TCF purposes to only request consent for some -
GDPR and ePrivacy compliance tailored for publishers
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Comply with IAB requirements to maximize your ad serving and optimize your inventory
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Cookieless pings maintain seamless data flow, with accurate Google modeling even without consent
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Recover conversion data on around 65% of ad clicks from users that didn't consent. More info on ad performance helps you get the most out of your ad budget
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Provide granular choices to users: per-purpose and per-vendor
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High performance: Designed to make consent available to vendors within milliseconds, for no-delay ad serving
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Constantly tweaked with the collaboration of the most reputed advertising vendors in the industry
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Adopted by some of the largest publishers, processing billions of consents per month
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Privacy-safe tracking across Google Ads and Analytics, upholding GDPR while collecting essential marketing data
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Google Consent Mode's smart conversion modeling uses ML to understand user behavior, even without consent
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v2.0
Restrict legal basis to consent only, legitimate interest only, or both -
Customize your GDPR compliance approach: directly block vendor scripts' execution or rely on consent status sharing
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Control when to invalidate the vendor list, to minimize new consent requests in case of updates
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v2.0
Choose to only show vendors you work with to enhance transparency and allow users to make more informed choices
Trusted by over 130,000 clients in 100+ countries
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FAQ
Are cookies governed by the GDPR?
Cookie usage and its related consent acquisition are not directly governed by the GDPR, they are instead governed by the ePrivacy Directive (Cookie Law) which in future will be repealed by the up-coming ePrivacy Regulation. Cookie law requires users’ informed, active consent before storing cookies on a user’s device and/or tracking them. To learn more, please click the link below.
Does the Privacy Controls and Cookie Solution let users set advertising preferences?
Yes, the Privacy Controls and Cookie Solution is compatible with the IAB Europe GDPR Transparency & Consent Framework (TCF) as iubenda operates as the Consent Management Provider. This feature allows users to toggle advertising preferences for all the advertisers on the IAB's extensive global vendor list. If you display ads on your website, it's highly recommended that you enable this feature as failing to do so can negatively affect your advertising revenue. To learn more, please click the link below.
What is Google Consent Mode and what does it do?
Google Consent Mode is a framework introduced by Google to enhance privacy and compliance with data protection laws like GDPR. It allows website owners to adjust how their Google services behave based on the consent status of their users. This means that even if a user doesn't consent to cookies or certain types of data collection, the website can still gather basic information for analytics and ad performance using probabilistic data modeling. This ensures that websites can continue to collect vital data for optimizing their services and ads, while respecting user privacy and staying compliant with legal requirements.
Documentation and Guides
- Privacy Controls and Cookie Solution - Getting Started
- Cookies and the GDPR
- How to identify the cookies your site installs in browsers
- How to block cookies prior to consent
- How to use Google Tag Manager to simplify the adoption of Cookie Law requirements
- Cookie consent plugin for WordPress - Installation guide
- Google Consent Mode: How to Manage Cookies for Ads and Analytics
Not sure what you need?
Read our Getting Started Guide
Chat with us live or contact support
Or join us at our next webinar to get an overview of the legal requirements and ask live questions
Part of a 360° compliance solution
A complete set of solutions to make your website or app compliant with the law, across multiple languages and legislations
Privacy and Cookie Policy Generator
Create your privacy and cookie policy in minutes.
Customizable from 2000+ clauses, available in 14 languages and automatically updated if the law changes, our generator allows you to create a legal document in minutes and seamlessly integrate it with your website or app.
Privacy Controls and Cookie Solution
Manage consent preferences for the ePrivacy, GDPR, CPRA (CCPA amendment) and LGPD. Integrated with the IAB TCF and CCPA Compliance Framework.
Our solution allows you to display a fully customizable cookie banner/consent banner, collect cookie consent, implement prior blocking (including auto-blocking), set advertising preferences, and more.
iubenda is a Google certified CMP with TCF and Google Consent Mode support
Terms and Conditions Generator
Create your terms and conditions in minutes.
Customizable from hundreds of combinations, available in 14 languages, powerful and precise — our solution is capable of handling even the most complex, individual scenarios. Optimized for e-commerce, marketplace, SaaS, apps and more.
Whistleblowing Management Tool
Provide an easy-to-use internal reporting channel as required by the EU Whistleblower Directive for organizations with 50+ employees. Instantly generate your forms to embed or print.
Collect and manage whistleblower reports from employees and other individuals connected to your organization while safeguarding their identities and ensuring confidentiality. Tailored for EU businesses and global organizations dedicated to ethical transparency.
Consent Database
Collect GDPR & LGPD consent, document opt-ins and CPRA (CCPA amendment) opt-outs via your web forms.
Our solution smoothly integrates with your consent collection forms, syncs with your legal documents and includes a user-friendly dashboard for reviewing consent records of your activities.
Register of Data Processing Activities
Document all the data processing activity within your organization.
To comply with privacy laws, and particularly the GDPR, companies need to record how they store and use the data they collect from their users. Our solution allows you to easily document all the data processing activities within your organization.
Enterprise
Hundreds of enterprises rely on iubenda for their online compliance throughout multiple properties and legislations.
Looking for custom documents?
Our international network of lawyers can provide you with tailored documents and a full compliance review.
Become a Certified Partner
iubenda's Partner Program is designed for agencies and web professionals seeking to expand their expertise and assist their clients in making their websites, apps and data processing activities compliant with the law.