Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Reach

      Personal Data: Tracker; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics) and Matomo

      Personal Data: Cookies; Usage Data

    • HubSpot Analytics

      Personal Data: Tracker; Usage Data

    • YouTube Analytics and Reporting API

      Personal Data: Tracker

  • Content performance and features testing (A/B testing)

    • Google Optimize and Google Optimize 360

      Personal Data: Tracker; Usage Data

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • YouTube video widget

      Personal Data: Cookies; Usage Data

    • YouTube Data API and YouTube IFrame Player

      Personal Data: Tracker

  • Handling productivity related activity

    • Google Workspace

      Personal Data: Tracker

  • Hosting and backend infrastructure

    • Amazon Web Services (AWS)

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Tag Management

    • Segment

      Personal Data: Cookies; Usage Data

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Cookies; various types of Data as specified in the privacy policy of the service

  • User database management

    • HubSpot CRM

      Personal Data: email address; phone number; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Highwing
    1705 17th Street, Suite 100
    Denver CO, 80202

    Owner contact email: legal@highwing.io