Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel) and Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

  • Analytics

    • Meta Events Manager and Google Analytics (Universal Analytics) with anonymized IP

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

  • Collection of privacy-related preferences

    • iubenda Consent Database

      Personal Data: Data communicated while using the service; IP address; Trackers

    • iubenda Privacy Controls and Cookie Solution

      Personal Data: IP address; Trackers

  • Contacting the User

    • Phone contact

      Personal Data: phone number

    • Mailing list or newsletter

      Personal Data: email address; first name; last name; phone number; Trackers

    • Contact form

      Personal Data: email address; first name; last name; Trackers

  • Content performance and features testing (A/B testing)

    • Google Optimize and Google Optimize 360

      Personal Data: Trackers; Usage Data

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: date of birth; email address; first name; last name; phone number; Trackers

  • Platform services and hosting

    • Webflow

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Google Ads Remarketing, Google Ad Manager Audience Extension, Google Signals, LinkedIn Website Retargeting, Facebook Remarketing, Remarketing with Google Analytics and X Ads remarketing

      Personal Data: Trackers; Usage Data

    • Meta Custom Audience

      Personal Data: email address; Trackers

    • TikTok Remarketing

      Personal Data: device information; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Koal Sagl
    Via Piasa 1
    6865 Tremona

    Owner contact email: info@koal.ch