Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics) and Google Analytics (Universal Analytics) with anonymised IP

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

  • Building and running this Application

    • WordPress (self-hosted)

      Personal Data: Data communicated while using the service

  • Contacting the User

    • Contact form

      Personal Data: email address; first name; last name; phone number; physical address

    • Mailing list or newsletter

      Personal Data: email address; first name; last name

  • Displaying content from external platforms

    • Google Maps widget and Font Awesome

      Personal Data: Trackers; Usage Data

  • Handling payments

    • Opayo

      Personal Data: billing address; email address; first name; last name; payment info; phone number; purchase history

    • PayPal

      Personal Data: billing address; email address; first name; last name; password; payment info; phone number; purchase history; username

  • Managing contacts and sending messages

    • Postmark

      Personal Data: email address; first name; last name; phone number; physical address; various types of Data

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimisation and distribution

    • Cloudflare

      Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Application depends on the payment system used.

Contact information

• • Owner and Data Controller

    Kidex Ltd
    43 Copnor Road
    Portsmouth
    Hampshire
    PO3 5AB

    Owner contact email: sales@baby-2000.co.uk