Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Direct Email Marketing (DEM)

      Personal Data: email address; first name; last name

    • Google AdSense

      Personal Data: Cookies; Usage Data

    • Meta ads conversion tracking (Meta pixel) and Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

  • Analytics

    • Adobe Analytics, Google Analytics (Universal Analytics) and Wordpress Stats

      Personal Data: Cookies; Usage Data

    • Facebook Analytics for Apps

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

  • Backup saving and management

    • Backup on Google Drive

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Contacting the User

    • Phone contact

      Personal Data: phone number

    • Contact form

      Personal Data: address; city; company name; country; county; date of birth; email address; first name; gender; last name; Tax ID; various types of Data; VAT Number; website; ZIP/Postal code

  • Content commenting

    • Facebook Comments

      Personal Data: Cookies; Usage Data

  • Content performance and features testing (A/B testing)

    • Visual Website Optimizer

      Personal Data: Cookies; Usage Data

  • Data transfer outside the EU

    • Other legal basis for Data transfer abroad, Data transfer to countries that guarantee European standards, Data transfer abroad based on consent and Data transfer abroad based on standard contractual clauses

      Personal Data: various types of Data

  • Displaying content from external platforms

    • Fonts.com Web Fonts and Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Google Site Search, Google Maps widget, Instagram widget and YouTube video widget

      Personal Data: Cookies; Usage Data

    • GitHub button and social widgets

      Personal Data: Usage Data

  • Interaction with external social networks and platforms

    • Buffer button and social widgets

      Personal Data: Usage Data

    • Google+ +1 button and social widgets, LinkedIn button and social widgets, Facebook Like button and social widgets and Twitter Tweet button and social widgets

      Personal Data: Cookies; Usage Data

  • Interaction with live chat platforms

    • LiveChat Widget

      Personal Data: Cookies; Data communicated while using the service; Usage Data

  • Location-based interactions

    • Geolocation

      Personal Data: geographic position

  • Managing contacts and sending messages

    • Campaign Monitor

      Personal Data: address; company name; Cookies; country; date of birth; email address; first name; gender; last name; phone number; Usage Data

    • Mailchimp

      Personal Data: address; company name; Cookies; country; date of birth; email address; first name; gender; last name; phone number; Usage Data; various types of Data

  • Managing landing and invitation pages

    • Unbounce

      Personal Data: Cookies; email address; Usage Data

  • Registration and authentication

    • Facebook Authentication, Instagram Authentication and WordPress.com Single Sign On

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Google Ads Remarketing, Facebook Remarketing and Remarketing with Google Analytics

      Personal Data: Cookies; Usage Data

  • Social features

    • Inviting and suggesting friends

      Personal Data: various types of Data

  • SPAM protection

    • Akismet

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Google reCAPTCHA

      Personal Data: Cookies; Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Cookies; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Analysis and predictions based on the User’s Data (“profiling”)

    The Owner may use the Personal and Usage Data collected through this Application to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
    User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more about the profiling activities performed, Users can check the relevant sections of this document.
    The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

  • User identification via a universally unique identifier (UUID)

    This Application may track Users by storing a so-called universally unique identifier (or short UUID) for analytics purposes or for storing Users' preferences. This identifier is generated upon installation of this Application, it persists between Application launches and updates, but it is lost when the User deletes the Application. A reinstall generates a new UUID.

  • Unique device identification

    This Application may track Users by storing a unique identifier of their device, for analytics purposes or for storing Users' preferences.

  • Personal Data collected through sources other than the User

    The Owner of this Application may have legitimately collected Personal Data relating to Users without their knowledge by reusing or sourcing them from third parties on the grounds mentioned in the section specifying the legal basis of processing.
    Where the Owner has collected Personal Data in such a manner, Users may find specific information regarding the source within the relevant sections of this document or by contacting the Owner.

Contact information

• • Owner and Data Controller

    Vapori di Birra
    Via dei Lagoni 25 - Loc. Sasso Pisano, Castelnuovo Val di Cecina - PISA - Italia

    Owner contact email: info@vaporidibirra.it