Privacy Policy of lighterliving.com

This Website collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Meta ads conversion tracking (Meta pixel)

        Personal Data: Trackers; Usage Data

      • Facebook Lookalike Audience

        Personal Data: Tracker; Usage Data

      • Meta Audience Network

        Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • Analytics

      • Meta Events Manager

        Personal Data: Trackers; Usage Data

    • Collection of privacy-related preferences

      • iubenda Cookie Solution

        Personal Data: Tracker

    • Commercial affiliation

      • Amazon Affiliation

        Personal Data: Tracker; Usage Data

    • Contacting the User

      • Contact form

        Personal Data: email address; first name; last name; various types of Data

      • Mailing list or newsletter

        Personal Data: country; date of birth; email address; first name; last name

    • Displaying content from external platforms

      • Google Fonts, YouTube video widget and Instagram widget

        Personal Data: Tracker; Usage Data

    • Infrastructure monitoring

      • Sentry

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Managing contacts and sending messages

      • Constant Contact

        Personal Data: country; date of birth; email address; first name; last name; Tracker

    • Platform services and hosting

      • Squarespace

        Personal Data: billing address; device information; email address; first name; geography/region; language; last name; payment info; phone number; purchase history; scroll-to-page interactions; shipping address; Tracker; Universally unique identifier (UUID); Usage Data

    • Remarketing and behavioral targeting

      • Facebook Remarketing

        Personal Data: Tracker; Usage Data

      • Facebook Custom Audience

        Personal Data: email address; Tracker

    • SPAM protection

      • Google reCAPTCHA

        Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Tracker; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

    • Owner and Data Controller

      Body Forming Inc, 25 Willow Nest Lane, 02556 North Falmouth (Massachusetts)

      Owner contact email: customercare@lighterliving.com