Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel) and Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics)

      Personal Data: Trackers; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: email address; first name; last name; phone number

    • Mailing list or newsletter

      Personal Data: email address

  • Displaying content from external platforms

    • Google Fonts and YouTube video widget

      Personal Data: Trackers; Usage Data

  • Handling activities related to productivity

    • Google Sheets and Google Workspace

      Personal Data: Data communicated while using the service

  • Handling payments

    • Google Pay, PayPal, Stripe, Klarna and Apple Pay

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Payment by bank transfer

      Personal Data: first name; last name; payment info

  • Managing contacts and sending messages

    • Klaviyo

      Personal Data: various types of Data

    • Brevo email

      Personal Data: email address; Trackers; Usage Data

  • Managing data collection and online surveys

    • Klaviyo Forms

      Personal Data: email address

  • Platform services and hosting

    • Shopify

      Personal Data: billing address; device information; email address; first name; last name; payment info; phone number; shipping address; Trackers; Usage Data

  • Remarketing and behavioral targeting

    • Google Ad Manager Audience Extension, Facebook Remarketing, Google Ads Remarketing and Remarketing with Google Analytics

      Personal Data: Trackers; Usage Data

    • Meta Custom Audience

      Personal Data: email address; Trackers

    • Klaviyo segmentation and social advertising

      Personal Data: device information; email address; purchase history; Trackers; Usage Data

    • TikTok Remarketing

      Personal Data: device information; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may follow the instructions provided by YourOnlineChoices (EU), the Network Advertising Initiative (US) and the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan) or other similar initiatives. Such initiatives allow Users to select their tracking preferences for most of the advertising tools. The Owner thus recommends that Users make use of these resources in addition to the information provided in this document.

The Digital Advertising Alliance offers an application called AppChoices that helps Users to control interest-based advertising on mobile apps.

Users may also opt out of certain advertising features through applicable device settings, such as the device advertising settings for mobile phones or ads settings in general.

Contact information

• • Owner and Data Controller

    Frederik Grandegger
    Kösliner Str. 70a
    76139 Karlsruhe
    Deutschland

    Owner contact email: info@deinwennbuch.de