Personal Data processed for the following purposes and using the following services:

• • Advertising

    • LinkedIn conversion tracking (LinkedIn Insight Tag)

      Personal Data: device information; Trackers; Usage Data

    • 6sense, Microsoft Advertising, Quora Conversion Pixel and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

    • Google Ads Customer Match

      Personal Data: email address

    • Google Enhanced Conversion

  • Analytics

    • HubSpot Analytics and Google Analytics (Universal Analytics)

      Personal Data: Cookies; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Matomo Cloud

      Personal Data: browser information

  • Communication

    • Contact leads to understand win/loss deal feedback

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: company name; email address; first name; last name; profession

  • Handling activities related to productivity

    • ZoomInfo

      Personal Data: Trackers

    • Provide educational services

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

    • Microsoft Clarity

      Personal Data: Trackers

  • Interaction with data collection platforms and other third parties

    • Prospecting

  • Interaction with external social networks and platforms

    • Reddit button and widgets

      Personal Data: Trackers; Usage Data

  • Internal processing tools

    • Planhat

  • Managing contacts and sending messages

    • HubSpot Email

      Personal Data: email address; Usage Data

    • Ideas Industry (Reading) Ltd

  • Managing data collection and online surveys

    • SurveyMonkey

      Personal Data: company name; email address; first name; last name; profession

  • Remarketing and behavioral targeting

    • LinkedIn Website Retargeting

      Personal Data: Cookies; Usage Data

  • Spam and bots protection

    • Cloudflare Bot Management

      Personal Data: app information; Application opens; browser information; browsing history; city; clicks; country; county; custom events; device information; device logs; geography/region; interaction events; IP address; keypress events; language; latitude (of city); launches; longitude (of city); metro area; motion sensor events; mouse movements; number of sessions; operating systems; page events; page views; province; scroll position; scroll-to-page interactions; search history; session duration; session statistics; state; touch events; Trackers; Usage Data; video views; ZIP/Postal code

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: various types of Data as specified in the privacy policy of the service

  • User database management

    • HubSpot CRM

      Personal Data: email address; phone number; various types of Data as specified in the privacy policy of the service

    • Intercom

      Personal Data: Data communicated while using the service; email address; Tracker; Universally unique identifier (UUID); Usage Data; various types of Data as specified in the privacy policy of the service

    • Salesforce Sales Cloud

      Personal Data: various types of Data as specified in the privacy policy of the service

    • HubSpot Lead Management

      Personal Data: company name; first name; phone number; Trackers

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Webinars and Events

    Ardoq will use your personal data if you registered for a webinar or event to facilitate the management of the event. Personal data used: name, surname, email address, job title.
    
    Your data may be shared with third party service providers that facilitate the management of the event:
    
    Zoom Video Communications, Inc. (https://explore.zoom.us/en/privacy/)
    BrightTALK Inc. (https://www.brighttalk.com/business/company/privacy-policy)
    
    
    Your data may be shared with Ardoq's partners that facilitate the management of the event. These partners may also follow up with you in relation with the event.
    
    If you consented to receive marketing communication from Ardoq's partners, you may be added to the partner's mailing list and receive marketing communication that may or may not be related to Ardoq and our services.
    
    Ardoq's partners that receive data following an event: Protiviti, Slalom, Ernst and Young.
    
    
    
    
    During physical and online events Ardoq may record the entire event or snapshots of the event and/or take pictures of the participants to enhance our marketing and branding efforts. The videos/pictures may be published online on pages like Ardoq's website or social media platforms:
    - LinkedIn - https://www.linkedin.com/legal/privacy-policy
    - YouTube - https://www.youtube.com/howyoutubeworks/our-commitments/protecting-user-data/
    - Meta (Facebook, Instagram) - https://www.facebook.com/privacy/policy/
    - X (former Twitter) - https://x.com/en/privacy
    
    Should you wish to object to having pictures/videos taken and/or shared online, please let the organizers know as soon as possible. Alternatively, you can exercise your data protection rights by emailing privacy@ardoq.com.

Contact information

• • Owner and Data Controller

    Ardoq AS
    Grensen 9B
    0159 Oslo
    Norway

    Owner contact email: privacy@ardoq.com