Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Direct Email Marketing (DEM)

      Personal Data: email address

    • Meta Audience Network

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • Google Ads conversion tracking and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics) and Meta Events Manager

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

  • Contacting the User

    • Phone contact

      Personal Data: phone number

    • Mailing list or newsletter

      Personal Data: email address

    • Contact form

      Personal Data: email address; first name; last name

  • Data transfer outside the EU

    • Data transfer to countries that guarantee European standards

      Personal Data: various types of Data

  • Displaying content from external platforms

    • Google Fonts and YouTube video widget

      Personal Data: Trackers; Usage Data

  • Hosting and backend infrastructure

    • Serverplan

      Personal Data: Usage Data

  • Interaction with external social networks and platforms

    • YouTube button and social widgets

      Personal Data: Usage Data

    • Facebook Like button and social widgets

      Personal Data: Trackers; Usage Data

  • Interaction with live chat platforms

    • Smartsupp

      Personal Data: Data communicated while using the service; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service; Videos

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: email address

  • Platform services and hosting

    • PrestaShop

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Registration and authentication

    • Google OAuth

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Registration and authentication provided directly by this Application

    • Direct registration

      Personal Data: billing address; city; company name; country; county; date of birth; email address; first name; house number; language; last name; password; phone number; physical address; prefix ; state; Tax ID; VAT Number; ZIP/Postal code

  • Remarketing and behavioral targeting

    • Facebook Remarketing, Remarketing with Google Analytics and Google Ads Remarketing

      Personal Data: Trackers; Usage Data

    • Meta Custom Audience

      Personal Data: email address; Trackers

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Application depends on the payment system used.

Contact information

• • Owner and Data Controller

    YAW SRL
    Via Quarto Sant’Antonio, 48 00047 MARINO (RM)

    Owner contact email: info@ugateshop.it