Personal Data processed for the following purposes and using the following services:

• • Advertising

    • LinkedIn conversion tracking (LinkedIn Insight Tag)

      Personal Data: device information; Trackers; Usage Data

    • ShareThis, Microsoft Advertising, Query Click and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics) and Analytics collected directly

      Personal Data: Cookies; Usage Data

    • Google Analytics (Universal Analytics) with anonymized IP, Meta Events Manager and HubSpot Analytics

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: address; city; company name; country; email address; first name; last name; phone number

  • Content performance and features testing (A/B testing)

    • Google Optimize and Google Optimize 360

      Personal Data: Trackers; Usage Data

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Trackers; Usage Data

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: Trackers; Usage Data

  • Platform services and hosting

    • Webflow

      Personal Data: Trackers

  • Remarketing and behavioral targeting

    • LinkedIn Website Retargeting

      Personal Data: Trackers; Usage Data

  • Spam and bots protection

    • Cloudflare Bot Management

      Personal Data: app information; Application opens; browser information; browsing history; city; clicks; country; county; custom events; device information; device logs; geography/region; interaction events; IP address; keypress events; language; latitude (of city); launches; longitude (of city); metro area; motion sensor events; mouse movements; number of sessions; operating systems; page events; page views; province; scroll position; scroll-to-page interactions; search history; session duration; session statistics; state; touch events; Trackers; Usage Data; video views; ZIP/Postal code

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Cookies; various types of Data as specified in the privacy policy of the service

  • User database management

    • HubSpot CRM

      Personal Data: email address; first name; last name

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    PowerChord – 360 Central Avenue, Fifth Floor, Saint Petersburg, FL 33701

    Owner contact email: dpo@powerchord.com