Privacy Policy of The Zirmerhof

The Zirmerhof collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Meta ads conversion tracking (Meta pixel) and Google Ads conversion tracking

        Personal Data: Trackers; Usage Data

      • ADDITIVE+ NEWSLETTER

    • Analytics

      • Google Analytics (Universal Analytics) with anonymized IP

        Personal Data: Cookies; Usage Data

      • Google Analytics (Universal Analytics) and Meta Events Manager

        Personal Data: Trackers; Usage Data

    • Contacting the User

      • Mailing list or newsletter

        Personal Data: email address

      • Phone contact

        Personal Data: phone number

      • Contact form

        Personal Data: city; country; county; email address; first name; gender; last name; phone number; physical address; various types of Data; ZIP/Postal code

    • Displaying content from external platforms

      • Google Maps widget and YouTube video widget

        Personal Data: Cookies; Usage Data

      • YouTube video widget (Privacy Enhanced Mode)

        Personal Data: Trackers; Universally unique identifier (UUID); Usage Data

      • Google Fonts and Vimeo video

        Personal Data: Trackers; Usage Data

    • Interaction with external social networks and platforms

      • Facebook Like button and social widgets

        Personal Data: Cookies; Usage Data

    • Platform services and hosting

      • Jimdo

        Personal Data: Trackers; Usage Data

    • Remarketing and behavioral targeting

      • Facebook Remarketing and Remarketing with Google Analytics

        Personal Data: Cookies; Usage Data

    • Selling goods and services online

      • ADDITIVE+ VOUCHERS

    • SPAM protection

      • Google reCAPTCHA

        Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Usage Data

    • Traffic optimization and distribution

      • Cloudflare

        Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

    • Contact

      If you contact us or fill in a contact form on our website, the data you provide will be saved to process your request or to contact you for further information. This data will not be transferred to an outside third party wit-hout your consent.

    • Storage of Data

      To process your request or the transmission of other contact forms on our website as well as to save and store your data we use cloud services, CRM systems. Through the use of these services and systems your data will be processed and stored, at least in part, also outside of the EU or the EEC.
      The adequate level of data protection is based on an adequacy decision taken by the European Commission (“Privacy Shield”) or on data processing agreements with the respective company.
      The data you provide is required to fulfil the contract or to carry out pre-contractual measures. Especially certain types of data (e.g. name and surname, address or place of business, tax ID or VAT-number) are required for the conclusion of a contract to meet our tax obligations or any other legal provisions. Without this data we cannot conclude a contract with you. The data you provide will be stored in our CRM systems and database until you revoke your consent.
      The data processing takes place in accordance with the requirements of art. 6 para. 1 lit a (consent) and/or lit b (processing necessary for the performance of a contract) of the GDPR.
      The data storage takes place in accordance with the requirements of art. 6 para. 1 lit f (legitimate interests) of the GDPR.
      Our objective in accordance with the GDPR (legitimate interests) is the statistical evaluation and analysis of our efforts to turn clients into repeat clients and to offer an adequate service as well as special offers and prices to our repeat clients.

    • ADDITIVE+ JOURNAL

      You have the possibility to post comments to stories and posts on our website. To process your comments and store your data we use software provided by ADDITIVE s.n.c., 39011 Lana (BZ), Italy (“ADDITIVE”). Through the use of these services and systems your data will be processed and stored, at least in part, also outside of the EU or the EEC. The adequate level of data protection is based on an adequacy decision taken by the European Commission (“Privacy Shield”) or on data processing agreements.
      Therefore we gather and process information you voluntarily provide, such as your complete name and email address. The name you provide will be published on our website together with your comment. Your email address will not be published but, if necessary, it will be used to contact you or to respond to your comments without posting our answer on the website. The data will not be transferred to an outside third party.
      The data processing takes place in accordance with the requirements of art. 6 para. 1 lit a (consent) and/or lit b (processing necessary for the performance of a contract) of the GDPR.

    • ADDITIVE+ VOUCHERS

      On our website you have the possibility to buy vouchers. To process your purchase and to save and store your data we use software provided by ADDITIVE s.n.c., 39011 Lana (BZ), Italy (“ADDITIVE”). Through the use of these services and systems your data will be processed and stored, at least in part, also outside of the EU or the EEC. The adequate level of data protection is based on an adequacy decision taken by the European Commission (“Privacy Shield”) or on data processing agreements.
      The data you provide is required to fulfil the contract or to carry out pre-contractual measures. Without this data we cannot conclude a contract with you. The data will not be transferred to an outside third party, except for your credit card data which will be transferred to the payment provider and to our tax accountant to fulfil our tax obligations.
      The data processing takes place in accordance with the requirements of art. 6 para. 1 lit a (consent) and/or lit b (processing necessary for the performance of a contract) of the GDPR.

    • ADDITIVE Online Marketing

      Beside our website we do also operate optimized landingpages. To process your request, reservation, order, activation, registration or the transmission of other contact forms on our website as well as to save and store your data we use cloud services, CRM systems and software provided by ADDITIVE s.n.c., 39011 Lana (BZ), Italy (“ADDITIVE”). Through the use of these services and systems your data will be processed and stored, at least in part, also outside of the EU or the EEC. The adequate level of data protection is based on an adequacy decision taken by the European Commission (“Privacy Shield”) or on data processing agreements with the respective company.
      Our landingpages use Google Analytics, a web analytics service provided by Google Inc. (“Google”). For this functions cookies are used to analyse the use of the website. The information generated through the use of these cookies is transmitted to and stored by Google on its servers. If you do not wish to accept these cookies you can change the settings of your browser in order to prevent the saving of cookies or to get a notification anytime cookies are used, so you will be able to allow cookies in individual cases.
      Your IP address is collected but immediately anonymised (for example by deleting the last 8 bits). As a result the geolocation data is less accurate.
      The connection to the web analytics service provider Google is based on an adequacy decision taken by the European Commission (“Privacy Shield” in case of the USA).
      You can prevent the saving of cookies by changing the respective settings of your browser software. You can also prevent data collection connected to your use of our online services through cookies and the processing of this data by Google, by installing the browser-plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en.
      Our landingpages also use functions provided by ADDITIVE for the multi-channel monitoring of the use of our websites as well as marketing and distribution strategies like landingpages, newsletter and social media presence.
      ADDITIVE has an insight into data gathered through Google Analytics. This data will be used only to analyse the use of our websites and to evaluate our marketing and distribution strategies.
      The data processing takes place in accordance with the requirements of art. 6 para. 1 lit f (legitimate interests) of the GDPR.
      Our objective in accordance with the GDPR (legitimate interests) is the improvement of our products and services and our web presence through the analysis of the use of our website as well as marketing and distribution strategies.
      Our landingpages also use remarketing functions provided by Google Inc. (“Google”) and by Facebook Inc. (“Facebook”). Therefore, Facebook and Google will know that you have visited our website. This way visitors of our website and of our landingpages will find ads adapted to their interests on Google’s advertising platforms and on the social media platforms Facebook and Instagram.
      The data processing takes place in accordance with the requirements of art. 6 para. 1 lit a (consent) of the GDPR.
      When you visit our landingpages a banner will inform you about the use of cookies for remarketing functions. If you continue using the website or click on the respective button you consent to the use of cookies. You can deny your consent anytime, by visiting the page containing the cookie information and denying the use in the banner that will be displayed.

    • ADDITIVE+ NEWSLETTER

      On our website you have the possibility to subscribe to our newsletter. For the subscription we need your email address and your consent to receive our newsletter.
      To provide you with relevant information we also gather and process voluntary information concerning interests, name, date of birth and country/region of origin.
      After signing up for our newsletter you will receive an email containing a link to confirm the subscription.
      Your subscription can be cancelled any time by clicking on the cancellation link in the respective newsletter.
      To process your subscriptions and to send our newsletters we use software provided by ADDITIVE s.n.c., 39011 Lana (BZ), Italy (“ADDITIVE”). Through the use of these services and systems your data will be processed and stored, at least in part, also outside of the EU or the EEC. The adequate level of data protection is based on an adequacy decision taken by the European Commission (“Privacy Shield”) or on data processing agreements.

Contact information

    • Owner and Data Controller

      ZIRMERHOF KG des Perwanger Sepp & Co.
      Oberradein 59
      39040 Radein
      South Tyrol / Italy

      Tel. +39 0471 887 215
      Fax +39 0471 887 225

      Owner contact email: info@zirmerhof.com