Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel), Google Ads conversion tracking and Google Ads Similar audiences

      Personal Data: Trackers; Usage Data

    • Google Ads Customer Match

      Personal Data: country; email address; first name; last name; phone number; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); User ID; ZIP/Postal code

    • Google Ads enhanced conversions

      Personal Data: answers to questions; Data communicated while using the service; first name; last name

    • Google Ads Optimized Targeting

      Personal Data: clicks; education history; interests; page views; Usage Data

    • Google Ads Smart Bidding

      Personal Data: device information; geographic position; page views; referral URL; search history; Usage Data

    • NextRoll

      Personal Data: device information; purchase history; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • LinkedIn conversion tracking (LinkedIn Insight Tag)

      Personal Data: device information; Trackers; Usage Data

  • Analytics

    • Google Analytics 4

      Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

    • Meta Events Manager and HubSpot Analytics

      Personal Data: Trackers; Usage Data

    • Google Analytics Advertising Reporting Features

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics Demographics and Interests reports

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Analytics Granular location and device data collection

      Personal Data: browser information; city; device information; number of Users; session statistics; Trackers; Usage Data

  • Hosting and backend infrastructure

    • Amazon Web Services (AWS)

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • LinkedIn Website Retargeting and Google Ads Remarketing

      Personal Data: Trackers; Usage Data

  • Spam and bots protection

    • Cloudflare Bot Management

      Personal Data: app information; Application opens; browser information; browsing history; city; clicks; country; county; custom events; device information; device logs; geography/region; interaction events; IP address; keypress events; language; latitude (of city); launches; longitude (of city); metro area; motion sensor events; mouse movements; number of sessions; operating systems; page events; page views; province; scroll position; scroll-to-page interactions; search history; session duration; session statistics; state; touch events; Trackers; Usage Data; video views; ZIP/Postal code

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

    • Segment

      Personal Data: Data communicated while using the service

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Trackers

  • User database management

    • HubSpot CRM

      Personal Data: email address; first name; last name; phone number; Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Interface Tactix LLC
    PO Box 194
    Westmont, IL 60559

    Owner contact email: webmaster@interfacetactix.com