Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Salesforce

      Personal Data: Tracker; Usage Data

    • Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics)

      Personal Data: Cookies; Usage Data

    • Salesforce Analytics Cloud and Google Analytics (Universal Analytics) with anonymized IP

      Personal Data: Tracker; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: email address; first name; last name

  • Displaying content from external platforms

    • Vimeo video, Google Maps widget and YouTube video widget

      Personal Data: Cookies; Usage Data

  • Interaction with external social networks and platforms

    • LinkedIn button and social widgets

      Personal Data: Cookies; Usage Data

    • AddToAny

      Personal Data: Tracker; Usage Data

  • Managing support and contact requests

    • Salesforce Service Cloud

      Personal Data: Data communicated while using the service; Tracker; various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Salesforce Audience Studio

      Personal Data: Tracker; Usage Data

  • User database management

    • Pardot

      Personal Data: Data communicated while using the service; device information; email address; Tracker; Usage Data

    • Salesforce Marketing Cloud

      Personal Data: Tracker; various types of Data as specified in the privacy policy of the service

    • Salesforce Sales Cloud

      Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    EPTA S.p.a. - Via Mecenate, 86 - 20138 Milano (Italy)

    Owner contact email: privacy@eptarefrigeration.com