Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

    • Google Ads Similar audiences and Google Ad Manager

      Personal Data: Cookies; Usage Data

  • Analytics

    • Analytics collected directly and Google Analytics (Universal Analytics)

      Personal Data: Cookies; Usage Data

    • Google Analytics Advertising Reporting Features

      Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics Demographics and Interests reports

      Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • User ID extension for Google Analytics

      Personal Data: Cookies

  • Contacting the User

    • Phone contact and Contact form

      Personal Data: phone number

  • Displaying content from external platforms

    • Google Maps widget

      Personal Data: Cookies; Usage Data

  • Handling payments

    • Square

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Platform services and hosting

    • Wix

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Facebook Remarketing, Google Ads Remarketing, Remarketing with Google Analytics, Google Ad Manager Audience Extension and Google Signals

      Personal Data: Cookies; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    Lashes by Alexa LLC
    1817 South Main Street, Suite 12,
    Salt Lake City, UT, 84115

    Owner contact email: lashesbyalexa@gmail.com