Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics) with anonymized IP and Google Analytics (Universal Analytics)

      Personal Data: Tracker; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Meta Events Manager

      Personal Data: Trackers

  • Contacting the User

    • Contact form

      Personal Data: email address; first name; last name; phone number

    • Mailing list or newsletter

      Personal Data: Trackers

  • Displaying content from external platforms

    • Google Fonts, Font Awesome, Google Maps widget and YouTube video widget

      Personal Data: Tracker; Usage Data

  • Handling payments

    • PayPal Payments Hub

      Personal Data: billing address; email address; first name; last name; phone number

  • Platform services and hosting

    • PrestaShop

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Registration and authentication provided directly by this Website

    • Direct registration

      Personal Data: Trackers

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Tracker

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    PrimaLuceLab SpA
    Via Roveredo 20 / b 33170 Pordenone.
    VAT IT01736450931

    Owner contact email: support@primalucelab.com