Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Query Click and Microsoft Advertising

      Personal Data: Tracker; Usage Data

    • Google Ads conversion tracking, Meta ads conversion tracking (Meta pixel) and Google Ad Manager

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics) and WordPress Stats

      Personal Data: Tracker; Usage Data

    • Meta Events Manager and Google Analytics (Universal Analytics) with anonymized IP

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: browser information; city; device information; session statistics; Trackers

  • Contacting the User

    • Phone contact

      Personal Data: phone number

    • Mailing list or newsletter

      Personal Data: email address; first name; last name

    • Contact form

      Personal Data: email address; first name; last name; phone number

    • Wati

  • Content performance and features testing (A/B testing)

    • Google Optimize 360 and Google Optimize

      Personal Data: Tracker; Usage Data

  • Displaying content from external platforms

    • Font Awesome and Google Fonts

      Personal Data: Tracker; Usage Data

    • Calendly widget

      Personal Data: email address; name; phone number

  • Handling productivity related activity

    • Google Workspace

      Personal Data: country; email address; last name

    • Calendly

      Personal Data: calendar information; email address; name; phone number

  • Hosting and backend infrastructure

    • Google App Engine

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with external social networks and platforms

    • Twitter Tweet button and social widgets

      Personal Data: Trackers; Usage Data

  • Interaction with live chat platforms

    • Facebook Messenger Customer Chat

      Personal Data: Data communicated while using the service; Tracker; Usage Data

  • Managing contacts and sending messages

    • ZOHO Campaigns

      Personal Data: email address; first name; last name; phone number

  • Managing data collection and online surveys

    • Meta lead ads

      Personal Data: email address; first name; last name; phone number

  • Marketing

    • Wati

  • Remarketing and behavioral targeting

    • LinkedIn Website Retargeting

      Personal Data: Tracker; Usage Data

    • Facebook Remarketing

      Personal Data: Trackers; Usage Data

  • SPAM protection

    • Akismet

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Tracker; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • User database management

    • ZOHO CRM

      Personal Data: Tracker; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Via Salaria, 292 | 00198 | Roma (Rm) | P. IVA: 13657201003

    Owner contact email: info@vikey.it