Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Query Click

      Personal Data: Tracker; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics) and Google Analytics (Universal Analytics) with anonymised IP

      Personal Data: Tracker; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

  • Backup saving and management

    • Amazon Glacier

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Collection of privacy-related preferences

    • iubenda Consent Solution

      Personal Data: Data communicated while using the service; Tracker

    • iubenda Cookie Solution

      Personal Data: Tracker

  • Commercial affiliation

    • Booking.com Affiliate Partner Programme

      Personal Data: Tracker; Usage Data

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: city; company name; country; county; date of birth; email address; first name; gender; last name; phone number; physical address; state; Tracker; Usage Data; ZIP/Postal code

    • Contact form

      Personal Data: city; company name; country; county; date of birth; email address; first name; gender; last name; phone number; physical address; Tax ID; User ID; various types of Data; VAT Number; ZIP/Postal code

    • Phone contact

      Personal Data: phone number

  • Data transfer outside of the UK

    • Data transfers according to a UK adequacy regulation

      Personal Data: various types of Data

  • Data transfer outside the EU

    • Data transfer to countries that guarantee European standards

      Personal Data: various types of Data

  • Displaying content from external platforms

    • Font Awesome, Google Maps widget and Google Fonts

      Personal Data: Tracker; Usage Data

    • Gravatar

      Personal Data: email address; Usage Data

  • Handling activities related to productivity

    • Gmail

      Personal Data: city; company name; country; Data communicated while using the service; date of birth; email address; first name; gender; geographic position; last name; phone number; physical address; profile picture; Tracker; Usage Data; VAT Number

    • Google Docs

      Personal Data: city; company name; Data communicated while using the service; date of birth; device information; email address; first name; gender; geographic position; last name; physical address; profile picture; Tracker; Usage Data; VAT Number

    • Google Sheets

      Personal Data: city; company name; country; Data communicated while using the service; date of birth; email address; first name; gender; geographic position; last name; phone number; physical address; Tracker; Usage Data; VAT Number; ZIP/Postal code

    • Google Workspace

      Personal Data: city; company name; country; Data communicated while using the service; date of birth; email address; first name; gender; geographic position; last name; phone number; physical address; Tracker; Usage Data; VAT Number

  • Hosting and backend infrastructure

    • SiteGround Hosting

      Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

    • Amazon Web Services (AWS)

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with live chat platforms

    • WhatsApp Business Chat widget

      Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; user content

  • Location-based interactions

    • Geolocation

      Personal Data: geographic position

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: company name; country; Data communicated while using the service; date of birth; email address; first name; gender; last name; phone number; physical address; Tracker; Usage Data; various types of Data

  • Managing data collection and online surveys

    • Data provided via online forms, managed directly

      Personal Data: answers to questions; billing address; city; country; date of birth; gender; marital status; name; payment info; phone number; physical address; profession; social media accounts ; Tracker; workplace

  • Remarketing and behavioural targeting

    • Google Ad Manager Audience Extension

      Personal Data: Tracker; Usage Data

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Tracker; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Tracker; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Preference Cookies

    Preference Cookies store the User preferences detected on this Website in the local domain such as, for example, their timezone and region.

  • The Service is intended for adults

    Users declare themselves to be adult according to their applicable legislation. Minors may not use this Website.

  • Equal protection of User Data

    This Website shares User Data only with third parties carefully selected to ensure that they provide the same or equal protection of User Data as stated in this privacy policy and requested by applicable data protection laws. Further information on data processing and privacy practices by third parties can be found in their respective privacy policies.

  • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    YellowSquare Italy of YELLOWSQUARE ITALIA SPA, P.IVA 14995381002, Via Palestro n. 49 – 00185 Rome, Italy
    
    YellowSquare Rome of PIERRE S.r.l., P.IVA 11209161006, Via Palestro n. 44 – 00185 Rome, Italy
    
    YellowSquare Milan of YELLOWSQUARE MILANO LATTUADA S.r.l. a socio unico, P.IVA 15011801006, Via Palestro 49 – 00185 Rome, Italy
    
    YellowSquare Florence of YELLOWSQUARE FIRENZE REDI S.r.l. a socio unico, P.IVA 15057791004, Via Palestro 49 – 00185 Rome, Italy

    Owner contact email: privacy@yellowsquare.it