Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

    • LinkedIn conversion tracking (LinkedIn Insight Tag)

      Personal Data: device information; Trackers; Usage Data

  • Analytics

    • HubSpot Analytics

      Personal Data: Trackers; Usage Data

    • Cloudflare Web Analytics

      Personal Data: device information; language; Usage Data

    • Google Analytics 4

      Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: company name; email address; first name; last name

    • Mailing list or newsletter

      Personal Data: email address

  • Content performance and features testing (A/B testing)

    • Google Optimize

      Personal Data: Trackers; Usage Data

  • Displaying content from external platforms

    • GitHub button and social widgets

      Personal Data: Usage Data

    • YouTube video widget

      Personal Data: Trackers; Usage Data

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: clicks; country; custom events; device information; diagnostic events; interaction events; layout details; mouse movements; page events; positional information; scroll-to-page interactions; session duration; time zone; Trackers; Usage Data

  • Hosting and backend infrastructure

    • Cloudinary

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Infrastructure monitoring

    • Sentry

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with external social networks and platforms

    • LinkedIn button and social widgets

      Personal Data: Trackers; Usage Data

  • Managing contacts and sending messages

    • Sendgrid

      Personal Data: company name; email address; first name; last name; phone number; username

    • HubSpot Email

      Personal Data: email address; Usage Data

  • Managing support and contact requests

    • Intercom

      Personal Data: email address; Trackers; Universally unique identifier (UUID); Usage Data; various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioural targeting

    • LinkedIn Website Retargeting

      Personal Data: Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimisation and distribution

    • jsDelivr

      Personal Data: Usage Data

    • Cloudflare

      Personal Data: various types of Data as specified in the privacy policy of the service

  • User database management

    • HubSpot CRM

      Personal Data: email address; phone number; various types of Data as specified in the privacy policy of the service

    • HubSpot Lead Management

      Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Imprint
    
    Responsible for content according to § 5 TMG and § 55 Abs. 2 RStV (German law):
    
    Name and address:
    Henry Hooper
    Zur Aussicht 26
    83122 Samerberg
    Germany
    
    Represented by:
    Henry Hooper
    
    Contact:
    Phone: +49 172 6237782
    Email: legal@metarina.com

    Owner contact email: legal@metarina.com