Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads enhanced conversions

      Personal Data: address; contact details; email address; first name; last name; phone number; Trackers

    • Google Ads Smart Bidding

      Personal Data: page views

    • Google Ads conversion tracking, Google Ads Similar audiences, Meta Lookalike Audience and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

    • Meta Audience Network

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

  • Analytics

    • Google Analytics (Universal Analytics)

      Personal Data: Tracker; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

  • Contacting the User

    • Mailing list or newsletter and Contact form

      Personal Data: email address; first name; last name

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Tracker; Usage Data

  • Handling payments

    • PayPal

      Personal Data: billing address; device information; email address; first name; last name; payment info; phone number

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets and Twitter Tweet button and social widgets

      Personal Data: Tracker; Usage Data

  • Platform services and hosting

    • Shopify

      Personal Data: billing address; email address; first name; last name; shipping address

  • Remarketing and behavioral targeting

    • Google Ads Remarketing

      Personal Data: Trackers; Usage Data

    • Meta Custom Audience

      Personal Data: email address; Trackers

  • Tag Management

    • Google Tag Manager

      Personal Data: Tracker; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    IPO FASHION & DESIGN S.R.L.
    Via Pontaccio 10
    20121 Milano (MI)
    Italy

    Owner contact email: ipofed@legalmail.it