Privacy Policy of www.florencetown.com/

This Application collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Access to third-party accounts

      • Facebook account access

        Permissions: Access private data

    • Advertising

      • AppNexus, Appnext, Google Ad Manager, Facebook Lookalike Audience and Quantcast Advertise

        Personal Data: Tracker; Usage Data

      • Facebook Audience Network

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

      • Hotjar Form Analysis & Conversion Funnels and Meta ads conversion tracking (Meta pixel)

        Personal Data: Trackers; Usage Data

    • Analytics

      • Quantcast Measure, Google Analytics (Universal Analytics), GameAnalytics and Google Analytics (Universal Analytics) with anonymized IP

        Personal Data: Tracker; Usage Data

      • Facebook Analytics for Apps

        Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

      • Google Analytics Advertising Reporting Features

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

      • Google Analytics for Firebase and YouTube Analytics and Reporting API

        Personal Data: Usage Data

      • Google Analytics Demographics and Interests reports

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

      • Google Analytics 4

        Personal Data: number of Users; session statistics; Trackers; Usage Data

      • Meta Events Manager

        Personal Data: Trackers

    • Contacting the User

      • Contact form

        Personal Data: Trackers

    • Content performance and features testing (A/B testing)

      • Google Optimize and Google Optimize 360

        Personal Data: Tracker; Usage Data

    • Displaying content from external platforms

      • Font Awesome

        Personal Data: Usage Data

    • Heat mapping and session recording

      • Hotjar Heat Maps & Recordings

        Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

    • Interaction with data collection platforms and other third parties

      • Hotjar Recruit User Testers

        Personal Data: Tracker; Usage Data; various types of Data

    • Interaction with live chat platforms

      • Facebook Messenger Customer Chat

        Personal Data: Data communicated while using the service; Tracker; Usage Data

    • Interaction with online survey platforms

      • Hotjar Poll & Survey widgets

        Personal Data: Tracker; Usage Data; various types of Data

    • Managing data collection and online surveys

      • Facebook lead ads

        Personal Data: email address; first name; last name

    • Registration and authentication

      • Facebook Authentication

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Remarketing and behavioral targeting

      • Facebook Remarketing and Google Ad Manager Audience Extension

        Personal Data: Tracker; Usage Data

      • Facebook Custom Audience

        Personal Data: email address; Tracker

    • Tag Management

      • Google Tag Manager

        Personal Data: Usage Data

    • Traffic optimization and distribution

      • Cloudflare

        Personal Data: Trackers

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

    • Owner and Data Controller

      TOWNS OF ITALY SRL
      Via de’ Lamberti, 1
      50123 Firenze (FI) ITALY
      P.IVA/CF 01811660503
      PEC: townsofitaly@pec.it

      Users may also contact the Data Protection Officer (DPO) of the Controller, whose contact details are as follows: the company Shibumi S.r.l., in the person of Mr. Lapo Curini Galletti - e-mail: privacy@toitaly.group

      Owner contact email: info@florencetown.com