Personal Data processed for the following purposes and using the following services:

• • Advertising

    • LinkedIn Ads and Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

    • LinkedIn conversion tracking (LinkedIn Insight Tag)

      Personal Data: device information; Trackers; Usage Data

  • Analytics

    • HubSpot Analytics, Google Analytics (Universal Analytics) with anonymized IP and Matomo

      Personal Data: Trackers; Usage Data

    • Matomo Cloud

      Personal Data: browsing history; clicks; country; custom events; interaction events; mouse movements; number of sessions

  • Connecting Data

    • Zapier

      Personal Data: email address

  • Contacting the User

    • Contact form

      Personal Data: company name; email address; first name; last name; profession

    • Mailing list or newsletter

      Personal Data: email address

  • Displaying content from external platforms

    • Google Fonts and YouTube video widget

      Personal Data: Trackers; Usage Data

    • YouTube IFrame Player

      Personal Data: Usage Data

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: clicks

  • Hosting and backend infrastructure

    • Netlify and Amazon Web Services (AWS)

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Infrastructure monitoring

    • Datadog and Sentry

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with external social networks and platforms

    • LinkedIn button and social widgets and Twitter Tweet button and social widgets

      Personal Data: Trackers; Usage Data

  • Interaction with live chat platforms

    • HubSpot Chat

      Personal Data: answers to questions; contents of the email or message

  • Managing contacts and sending messages

    • HubSpot Email

      Personal Data: email address; Usage Data

    • Twilio

      Personal Data: phone number

    • Amazon Simple Email Service

      Personal Data: email address

    • SendinBlue Email

      Personal Data: email address; Trackers; Usage Data

  • Platform services and hosting

    • Webflow

      Personal Data: Trackers

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • User database management

    • HubSpot CRM

      Personal Data: company name; country; email address; first name; last name; phone number; profession; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

    • HubSpot Lead Management

      Personal Data: city; company name; country; email address; first name; last name; profession; purchase history; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

    • SendinBlue Marketing Automation

      Personal Data: email address; Trackers; Usage Data

    • Apollo.io

      Personal Data: company name

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by Mitigant depends on the payment system used.

Contact information

• • Owner and Data Controller

    Mitigant GmbH
    August-Bebel-Straße 28
    14482 Potsdam, Brandenburg
    Germany

    Owner contact email: contact@mitigant.io