Privacy Policy of www.smartwool.eu

This Application collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Criteo, Microsoft Advertising, Facebook Lookalike Audience, Google Ads Similar audiences and Yandex

        Personal Data: Tracker; Usage Data

      • Microsoft Advertising Universal Event Tracking

        Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Universally unique identifier (UUID); Usage Data

      • Meta ads conversion tracking (Meta pixel), Google Floodlight conversion tracking (Floodlight tag), Google Ads conversion tracking, Hotjar Form Analysis & Conversion Funnels and Momento

        Personal Data: Trackers; Usage Data

      • Clerk.io

        Personal Data: academic background; city; date of birth; device information; email address; first name; gender; last name; marital status; phone number; physical address; profession; purchase history; Trackers; Usage Data; workplace

    • Analytics

      • www.smartwool.eu, Pushcrew and ZD assets

      • Google Analytics (Universal Analytics), Google Analytics (Universal Analytics) with anonymised IP and Yandex Metrica

        Personal Data: Tracker; Usage Data

      • User ID extension for Google Analytics

        Personal Data: Tracker

      • Google Analytics Advertising Reporting Features

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

      • Google Analytics Demographics and Interests reports

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

      • Contentsquare

        Personal Data: clicks; mouse movements; scroll-to-page interactions; time zone; Trackers; Usage Data

      • Google Analytics 4

        Personal Data: number of Users; session statistics; Trackers; Usage Data

      • Meta Events Manager

        Personal Data: billing address; browser information; browsing history; city; clicks; country; Data communicated while using the service; data relating to the point of sale; date of birth; email address; first name; gender; IP address; last name; order ID; page views; payment info; phone number; search history; shipping address; state; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data; User ID; user subscriptions; ZIP/Postal code

      • Google Looker Studio

        Personal Data: city; company name; country; Data communicated while using the service; date of birth; device information; email address; first name; gender; geographic position; language; last name; password; phone number; profession; screenshots; Usage Data; username; VAT Number; workplace; ZIP/Postal code

    • Backup saving and management

      • Sectigo CodeGuard

        Personal Data: city; company name; country; Data communicated while using the service; date of birth; device information; email address; first name; gender; geographic position; language; last name; password; phone number; profession; screenshots; Usage Data; username; various types of Data; VAT Number; workplace; ZIP/Postal code

    • Contacting the User

      • Contact form

        Personal Data: city; company name; country; county; date of birth; email address; field of activity; first name; gender; last name; phone number; physical address; state; Trackers; Usage Data; User ID; various types of Data; VAT Number; ZIP/Postal code

      • Mailing list or newsletter

        Personal Data: city; company name; country; county; date of birth; email address; first name; gender; last name; phone number; physical address; profession; state; Trackers; Usage Data; website; ZIP/Postal code

    • Displaying content from external platforms

      • Font Awesome

        Personal Data: Tracker; Usage Data

      • Vimeo video

        Personal Data: Trackers; Usage Data

    • Heat mapping and session recording

      • Hotjar Heat Maps & Recordings

        Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

    • Interaction with support and feedback platforms

      • Zendesk Widget

        Personal Data: company name; country; date of birth; email address; first name; gender; last name; phone number; physical address; Trackers; Usage Data; username

    • Managing contacts and sending messages

      • Vertigo Media

        Personal Data: city; company name; country; date of birth; device information; email address; name; phone number; physical address; scroll-to-page interactions; Trackers; Usage Data; username; ZIP/Postal code

    • Managing data collection and online surveys

      • Facebook lead ads

        Personal Data: country; date of birth; email address; first name; last name

    • Marketing

      • www.smartwool.eu, doubleclick.net, Secure Adnxs and ZD assets

    • Operations

      • www.smartwool.eu, Magento, pushcrew, ZD assets, www.smartwool.eu, ZD assets and www.smartwool.eu

    • Registration and authentication provided directly by this Application

      • Direct registration

        Personal Data: academic background; billing address; budget; city; company name; country; county; date of birth; email address; fax number; field of activity; first name; gender; house number; language; last name; number of employees; password; phone number; physical address; picture; prefix ; profession; profile picture; Social Security number (SSN); state; Tax ID; Trackers; Twitter handle; Usage Data; User ID; username; various types of Data; VAT Number; website; workplace; ZIP/Postal code

    • Remarketing and behavioural targeting

      • Facebook Remarketing, Remarketing with Google Analytics and Google Ads Remarketing

        Personal Data: Tracker; Usage Data

      • Facebook Custom Audience

        Personal Data: email address; Tracker

    • Spam and bots protection

      • Cloudflare Bot Management

        Personal Data: app information; Application opens; browser information; browsing history; city; clicks; country; county; custom events; device information; device logs; geography/region; interaction events; IP address; keypress events; language; latitude (of city); launches; longitude (of city); metro area; motion sensor events; mouse movements; number of sessions; operating systems; page events; page views; province; scroll position; scroll-to-page interactions; search history; session duration; session statistics; state; touch events; Trackers; Usage Data; video views; ZIP/Postal code

      • Google reCAPTCHA

        Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Tracker

    • Traffic optimisation and distribution

      • Cloudflare

        Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

      • Google Cloud CDN

        Personal Data: Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

    • Contact Lab

      Not classified

    • Selling goods and services online

      The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
      The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Application depends on the payment system used.

Contact information

    • Owner and Data Controller

      VF INTERNATIONAL S.A.G.L. Tax ID Code/VAT No. CH-514.4.028.163-8, with registered office in Via Laveggio no. 5, 6855 - Stabio, Switzerland, and FiloBlu, Tax ID Code and Vat No. 04274870288 with registered office in Santa Maria di Sala (Ve) Via Caltana 116/c – Italy

      Owner contact email: support@smartwoolcustomercare.zendesk.com