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Come tutelare il destinatario con i dati del mittente e il link di disiscrizione


L’email marketing e l’invio di newsletter hanno come obiettivo principale quello di fidelizzare l’utente e coltivare con lui un rapporto forte e duraturo nel tempo. Proprio per questo è importante creare la propria mailing list con contatti di valore e che siano realmente interessati ai tuoi contenuti. All’interno di una campagna di email marketing, vi […]

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Ensuring Safe and Responsible AI in Australia: Government Takes Action


The Australian Government, under the leadership of the Minister for Industry and Science, Ed Husic MP, has recently announced its commitment to fostering the safe and responsible growth of artificial intelligence (AI) technologies in the country. On June 1, 2023, the Minister issued a press release, stating that the government is taking further steps to […]

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TikTok’s Privacy Crisis: Unveiling Data and Security Concerns


In August 2021, a TikTok user from Britain reported a disturbing incident on the platform. During her livestream, a man engaged in inappropriate behavior. To address the complaint, TikTok employees used an internal tool called Lark, similar to Slack, to discuss the incident and share the user’s personal data. Lark, which is used by thousands […]

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TikTok Fights Back: Montana Faces Legal Battle Over App Ban


The Governor of Montana has official signed the TikTok Ban into legislation, and TikTok has responded by filing a first amendment lawsuit against Montana for banning the app. TikTok has claimed that Montana’s underlying claims for introducing the law are “unfounded” since TikTok denies any involvement with the Chinese Government.   📣 Breaking News: Montana […]

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Double opt-in newsletters: why they matter for GDPR


Within an email marketing strategy, the acquisition of a GDPR-compliant contact database is fundamental and necessary. This is why we often hear about the double opt-in process. But what is it and why is it important? What is double opt-in and how does it work? Sending newsletters is an effective way to retain users and […]

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Newsletter double opt-in: perchè è importante per il GDPR


All’interno di una strategia di email marketing è fondamentale e necessaria l’acquisizione di un database di contatti conforme alla normativa GDPR. Proprio per questo, si fa spesso e volentieri riferimento alla procedura di double opt-in. Ma che cosa è e perché è così importante? Che cosa è e come funziona il double opt-in. L’invio di […]

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